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Suzuki Swaps Turbochargers for Turmeric With a Four-Pack of Shelf-Stable Vegetarian Curries
Vegetarian curry isn’t the first thing you expect from a company famous for two-stroke motorbikes and the indestructible Jimny, yet that’s exactly where Suzuki has pointed its latest innovation. What began as a canteen experiment, feeding homesick Indian engineers a taste “just like Mum makes”, has accelerated into a national retail launch - four-pack of shelf stable vegetarian curries selling online for 918 yen (about US $5.70) a pop.
2 min read


$20 Strawberry Food Porn or the Seeds of Insanity
Welcome to Erewhon, Los Angeles’ cathedral of curated wellness, where celery juice is religion and the home of a single $20 strawberry. Yes, one strawberry. Not dipped in gold, not encrusted with edible diamonds, just a very red, very round, very Japanese strawberry, padded in plastic and treated like it’s on loan from the Louvre.
2 min read


Would You Eat a Chicken Nugget with Veins? Japan’s Lab-Grown Mega-Nugget Sparks a New Food Debate
In a development, part science fiction, part Sunday dinner, Japanese scientists have just unveiled the world’s largest lab-grown chicken nugget with veins. Yes, you read that right. The nugget, grown in a lab using a simulated circulatory system of hollow fibres, marks a huge leap forward in the cultivated meat race. But before you fire up the air fryer, no it’s not edible yet.
2 min read


From NZ to Tokyo as Nutrition from Water Drops Anchor with Japan’s Protein Kingpin
Portugal-based Kiwi startup Nutrition from Water™ (NXW) - founded by New Zealander Alex Worker - has just signed a deal with Nissei Kyoeki, one of Japan’s long-standing protein import royalty. Together, they’re launching NXW's Marine Whey, a next-gen protein brewed not from cows, but from the sea. Yep, it's protein. From water.
1 min read


Australian Avocados to Japan Soar 224%, Hitting New Export High
While Australians are heading to Japan for the cherry blossoms and powdery slopes, their avocados are making their own mark right on the pla
2 min read


Japan Slams New Zealand’s Gene Technology Bill As Consumers Union Speaks Out
On the eve of submissions closing for New Zealand’s Gene Technology Bill, a powerful consumer voice from Japan has weighed in and they’re no
2 min read


Japan’s Call To Eat More Vegetables Highlights Global Challenge of Rising Food Costs
The Japanese government has made a bold appeal to its citizens to eat more vegetables. But as food prices soar, this well-intentioned advice
2 min read


FamilyMart's Plant-Based Leap as Japan's Culinary Psyche Embraces Sustainable Change
In a country known for its love of sushi, wagyu beef, and a culinary culture steeped in seafood, FamilyMart’s bold foray into plant-based fo
2 min read


Japan's 'New Protein' Sector - From Koji Innovations to Plant-Based Food
In the changing landscape of alternative proteins, Japan is marking its territory through innovative enterprises and supportive government p
2 min read


Kirin's Electric Salt Spoon Zaps High Sodium Consumption
In an innovative and quirky move to tackle Japan's high salt intake, multi-faceted food company, Kirin Holdings , has launched the Electric
1 min read


Forsea Foods Debuts Revolutionary Cell-Cultivated Eel at Premier Tasting Event
In a yet another giant step forward for sustainable seafood, Forsea Foods has unveiled its cell-cultivated eel, hosting its first official t
2 min read


Japan Falling in Love With Plant-Based Sashimi
Spearheading this movement is Nippon Ham, quickly innovating to deliver plant-based sashimi options closely mimicking the taste and texture
2 min read
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