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Suzuki Swaps Turbochargers for Turmeric With a Four-Pack of Shelf-Stable Vegetarian Curries
Vegetarian curry isn’t the first thing you expect from a company famous for two-stroke motorbikes and the indestructible Jimny, yet that’s exactly where Suzuki has pointed its latest innovation. What began as a canteen experiment, feeding homesick Indian engineers a taste “just like Mum makes”, has accelerated into a national retail launch - four-pack of shelf stable vegetarian curries selling online for 918 yen (about US $5.70) a pop.
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