All PFN ARTICLES

Japan’s sushi scene may be heading for a quiet revolution. As wild tuna stocks dwindle and prices soar, Mitsui DM Sugar is preparing to launch a plant-based tuna sashimi brand next year that undercuts the market cost of maguro. This isn’t just a vegan niche product — it’s a calculated strike at the heart of Japan’s seafood economy, where raw tuna is both cultural currency and a disappearing resource.

Amazing to think a whey product can come not from a cow, but from water. New Zealand’s Nutrition from Water (NXW) has just unveiled Marine Whey™ Golden 35, a protein concentrate clocking in at 35% and designed for bakery, nutrition, and dairy-alt applications. Whats amazing is it’s grown from microscopic aquatic organisms, not milk.

The Australian plant-protein sector is still alive and kicking and valued USD 338 million in 2024 and tipped to push nearly USD 600 million by 2033. The headlines sound good, but scratch the surface and you see what’s really going on: a solid, middle-of-the-road year-on-growth of 6.6% means the sector is maturing, not exploding.