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MYND Over Matter as Raglan’s Mushroom Mavericks Go Global with Brain-Boosting Lion’s Mane


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What do you get when a bunch of surf-town mycophiles decide to take on the billion-dollar brain game? You get MYND, a bold, homegrown foray into the turbo-charged world of nootropics, straight out of Raglan, New Zealand.


Mushrooms by the Sea - MYND NZ Lions Mane

Source: Mushrooms by the Sea - MYND NZ Lions Mane


The crew behind Mushrooms by the Sea, known locally for growing exquisite oyster mushrooms on the coast, have levelled up. Their latest move? A stand-alone Lion’s Mane product designed to sharpen your memory, focus your attention, and generally give your grey matter a glow-up. It’s called MYND, and it's not just another jar of imported mushroom dust. It’s grown, crafted, and packaged on-site by people who actually understand fungi.


Here’s the POD; they’re using the native Pekepeke-Kiore - New Zealand’s very own strain of Lion’s Mane. It’s not just botanical bling. It’s loaded with bioactive compounds like Erinacines and Hericenones (yes, real science), which are increasingly associated with cognitive support, nerve regeneration, and neurological resilience. If you’re still stirring instant coffee, you’re behind.


“Lion’s Mane was always part of the vision - we started exploring how to grow it right from day one,” says Sean Mills, Co-Owner of Mushrooms by the Sea and one of the minds behind MYND. “We’ve been operating for five years now, and the New Zealand-grown Pekepeke-Kiore strain really delivers on nutrient density. It’s taken off, and we’re gearing up to launch MYND into the Australian market within weeks.”


Source: Mushrooms by the Sea - NZ Lions Mane left and Sean Mills right.


The team have even coined their own cultivation and extraction method called the ‘MYND Method’. No filler, no fluff, just a meticulous balance of heat and time to preserve potency and maximise impact. The result is a clean, potent supplement available as a powder or in sleek capsules, ready to slip into your morning routine alongside oat flat whites and existential dread.


And don’t be fooled by the beachy aesthetic, this is serious business. MYND is riding a rising wave of global demand for functional mushrooms and adaptogens, where wellness meets precision biohacking. It’s NZ’s answer to Silicon Valley’s supplement obsession, and it tastes a whole lot better with pāua pies and sea air.


One thing’s for sure - Raglan's gone cognitive. And in a world full of brain fog, MYND might just be the global edge we’ve been waiting for.




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