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Huel Launches A Maxed-Out Whole Food Protein Bar

Huel, an innovative UK based nutrition company, has launched its latest product, a maxed-out whole food protein bar, achieving another milestone in the company’s short history of sustainable food innovation.

Heul Nutrition Bar

Source: Huel

Founded in 2015 by Julian Hearn and James Collier, Huel has been on a mission to provide ethical, sustainable, and nutritionally complete food solutions to the modern consumer

James Collier - Go-Founder Huel

James Collier (left), with 27 years of experience in nutrition and dietetics, including work with the NHS and advising competitive athletes, brings a wealth of knowledge to the company’s product development. As the Head of Sustainable Nutrition, he ensures that Huel’s offerings not only meet the highest nutritional standards but also contribute positively to the planet's wellbeing.

Julian Hearn Co-Founder Huel

Julian Hearn (left), a successful entrepreneur, drew from his personal challenges with nutritional balance to create Huel. His vision was to simplify healthy eating while addressing global food and sustainability issues. Living in Buckinghamshire with his family, he drives the company's mission from a place of deep personal commitment.

Huel's innovative approach to food is designed to tackle the significant impact of traditional food production on the environment. Recognising the global food system is responsible for a staggering portion of greenhouse gas emissions and that widespread human malnutrition is a problem, Huel's released a viable alternative with its nutritionally complete, 100% vegan products.

Huel Product montage

Source: Heul

The new Huel Complete Nutrition Bar is real testimony of the company's ethos. Each bar is crafted in a way to reduce waste and boasting a year-long shelf life. The bars are meticulously formulated to have a low glycemic index, minimal natural sugar content, and contain no added sugar, GMOs, soy, eggs, dairy, meat, or animal products.

The bars, like all Huel products, are quick to eat or easy to prepare (referring to their liquid range) , making them perfect for the on-the-go lifestyle of GENZ'ers. Packed with essential vitamins and minerals, these bars support a range of bodily functions, from reducing fatigue and supporting immune health to aiding digestion and muscle function.

With Huel’s Complete Nutrition Bar, the company continues to make progress in its quest to ensure nutritionally rich, sustainable, and convenient food is accessible to everyone, at the same time addressing some of the most pressing environmental and ethical food production challenges facing the planet right now.

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