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Sainsbury's Vegan Christmas Range Sets the Festive Standard - Could Coles, Woolworths, & Foodstuffs Follow Suit?

Writer's picture: Scott Mathias Scott Mathias

UK, Sainsbury’s Vegan Christmas collection is designed to light up the 2024 festive season.


Sainsbury's UK Vegan Christmas fare

Source: Sainsbury's UK Vegan Christmas fare


Sainbury's lineup includes the No Turkey Stuffed Crown, complete with sage and onion stuffing and topped with vegan bacon, perfect for a Christmas dinner centre piece. For mushroom lovers, the Mushroom Wellington offers a decadent mix of portobello, chestnut, and porcini mushrooms enveloped in crisp puff pastry.


Source; Sainsbury's - Vegan Christmas fare


Additionally, Sainsbury’s has expanded its sides and snacks, featuring the Vegan Trimmings Selection with mushroom sausages and stuffing balls, all lightly seasoned for that classic festive taste .


But as the southern hemisphere heats up, could retailers like Coles, Woolworths, and Foodstuffs in New Zealand introduce such festive vegan delights? With a growing plant-based market and a demand for sustainable holiday dining options, the potential is ripe. Picture a summer-themed vegan spread with grilled plant-based roasts, seasonal fruit salads, and dairy-free pavlovas, the perfect ideal for a warm Christmas celebration.

What a Christmas dinning table downunder might look like

Source: PFN Ai Archive - What a Christmas dinner table might look like downunder


By embracing festive vegan options, ANZ supermarkets like Coles, Woolworths, and Foodstuffs could not only capture eco-conscious consumers but also promote earth-friendly holiday dining, aligning with the global shift toward sEarth Friendly, plant-based choices.


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