

Vietnam's Growing Middle Class Drives a New Generation of Plant-Based Nutrition
Vietnam's plant-based food industry is increasingly targeting a consumer who wants more than affordability. The latest plant-based milk launches from Nutifood combine nutrition, convenience and beauty-focused ingredients, reflecting a broader shift towards functional foods designed for busy urban lifestyles. The move highlights how plant-based innovation in Asia is evolving well beyond traditional soy beverages into premium wellness products.
1 hour ago1 min read


France Backs the Fermentation Economy as National Food Infrastructure Takes Shape
France has reinforced its commitment to the future of food production, allocating a further €20 million (approximately US$22 million) to the second phase of its Ferments du Futur programme under the country's France 2030 strategy. The investment extends one of Europe's largest public-private fermentation initiatives and signals that advanced fermentation is increasingly being viewed as strategic national infrastructure rather than simply another emerging food technology.
4 days ago1 min read


WunderEggs Without the Chook Flying the Coop? As Animal-Free Egg Innovation Targets a US$1.9 Billion Market
The race to reinvent one of the world's oldest foods is accelerating, with US food innovator Crafty Counter launching its new WunderEggs™ Protein Scramble into Whole Foods Market stores nationwide. The ready-to-eat breakfast cup delivers an eye-catching 36g of plant-based protein and 14g of fibre using a proprietary blend of hemp hearts and fava beans, signalling how quickly the alternative egg category is evolving beyond simple substitutes into high-performance nutrition.
5 days ago1 min read















