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Alt Meat Isn’t Dead - It’s Forecasted to Feast Through 2034


Alt.Meat visual media

Contrary to clickbait claims and global meat industry 'spin' that Alt meat has collapsed, new market projections show the plant-based meat market is not just stable, it’s scaling.


According to Polaris Market Research, the sector is set to surpass USD $35 billion by 2034, with key growth in pea, mushroom, and soy-based formats across Europe and North America.


Beneath the surface of stagnant retail sales lies a reshaped supply chain. Brands are moving from novelty burgers to category-specific innovations like jerky, nuggets, deli slices, and hybrid blends. Meanwhile, B2B ingredient firms and private-label retailers are quietly absorbing the space left by failing legacy brands.


This isn’t a fallacy, it’s a forecast. The alt-protein market is transitioning from shiny launches to boring reliability, exactly what makes it investable.



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